Mealzo is proud to announce that is now officially recognised as part of the Google My Business Provider Program. By partnering, we gain exclusive access to the latest tools, insights, and strategies to manage our loyal partners' online presence on Google Maps and Search. This means early access to smarter advertising tools and options, greater analytics, and even more customers ordering direct through Mealzo.

What the Partnership Means

Collaborating with Google brings several exciting benefits. Our partners across the UK now enjoy greater exposure on Google Search and Maps. This means that when customers search for takeaways or restaurants nearby, their businesses will appear more prominently—leading to more traffic and more orders.

Google's Unified Ordering enhances our partner's customer experience from the very beginning. The journey from discovering a restaurant on Google to placing an order is streamlined into just one tap. This seamless experience is available across both mobile and desktop platforms, whether customers search directly or through Google Maps.

Enhanced visibility helps build trust, as customers are more likely to choose businesses that are well-represented on Google. Through the Google My Business Provider Program, we help our partners create and manage complete, verified profiles — ensuring they meet all key visibility factors needed to attract new customers on Google Search and Maps.

Full Google Profile Management by Mealzo

As part of the Google Business Provider Program, Mealzo now has the ability to fully manage and optimise every aspect of your restaurant’s Google Business Profile. This means we can improve your visibility, streamline customer interactions, and enhance the overall experience directly through Google. Here’s what you can expect from our complete Google Profile Management service:

1. Business Details & Branding

   • Full setup of your name, address, hours, and website
   • Keyword-rich menu and service descriptions
   • Highlighted features like "pet-friendly" or "halal"
   • Professional photos and videos to boost engagement

2. Real-Time Customer Engagement

   • Posts and updates to keep your listing fresh
   • Direct messaging capabilities
   • Review responses that build trust
   • Helpful FAQs for common queries

3. Local Visibility & Insights with Google Business

   • Appear in Google Maps and local “near me” search results
   • Highlight key offerings and services to stand out
   • Access valuable insights like profile views, direction requests, and customer actions

4. Online Ordering & Menu Integration

   • Keep your menu, prices, and special offers updated in real-time
   • Enable ordering straight from your Google Business Profile
   • Highlight popular dishes and featured categories to attract more orders

Amplify Your Ads: The Power of Google My Business Provider Partnership

Being part of the Google My Business Provider Program gives Mealzo and our restaurant partners a competitive edge — especially when it comes to Google Ads. This exclusive partnership unlocks advanced advertising capabilities that help your business stand out, attract more customers, and generate more orders with less effort.

By integrating Google Business Profiles directly with Google Ads, we create a seamless experience that boosts visibility across both organic and paid results. As a certified provider, we get early access to features, tools, and insights that the average advertiser doesn’t — which means smarter targeting, more efficient ad spend, and better overall performance.

Key Benefits of the Provider Program on Your Google Ads:

• Enhanced Local Visibility

  Appearing in both the map pack and paid search results increases the chances of clicks from local customers searching for terms like “best takeaway near me.”

• Smarter Targeting with Real-Time GMB Data

  We use live insights from your Business Profile — including customer behaviour, reviews, and search trends — to optimise ads in real time.

• Higher Ad Performance & ROI

  With deeper integration between your profile and ads, we reduce wasted spend and focus your budget on what actually converts.

• Exclusive Tools & Support

  As a Google-recognised provider, we gain access to training, tools, and campaign features that help you stay ahead of the competition.

• Stronger Brand Trust & Engagement

  Customers are more likely to engage with ads from verified businesses with complete, well-managed profiles — leading to higher click-through rates and more orders.

Why Did Mealzo Partner with Google?

This partnership is a major milestone in our mission to support restaurants. Google officially recognises Mealzo for its expertise in managing Business Profiles, Local SEO, and Ads — tools that help our partners thrive.

Being part of this exclusive program means our partners benefit from:

• The latest features and tools from Google
• Direct support and training
• A higher standard of service and online visibility

With advanced features like ‘order ahead,’ ‘menu search,’ and highlighting popular items our mission is to help your business thrive in the digital space.

Streamlined Ordering Direct from Google Search

Thanks to our integration with Google’s ordering system, we’ve unlocked direct-ordering capabilities from your restaurant’s Google profile. Here’s how it works depending on your region:

Unified Ordering

Google shows “Order Pickup” and “Order Delivery” buttons—linked directly to your Mealzo page.
Perks:

• One-tap ordering
• Branded experience
• Zero third-party commission
• More completed checkouts

Non-Unified Ordering

Google shows a “Place an order” link, which also redirects to your Mealzo ordering system.
Perks:

• No commission fees
• Full control of your customer flow
• Easy activation with no setup effort on your end

Mealzo handles it all—making sure your listings are optimised, fast-loading, and ready to convert.

Looking Ahead: Unlocking New Possibilities

At Mealzo, we're always exploring new ways to help our partners succeed. Partnering with Google marks a significant step forward in ensuring your business stands out online, attracts new customers, and maximises revenue. We’re excited about what this means for our partners' ongoing growth in the fast-moving food industry.

Stay tuned to our socials for exciting updates and new features coming this year!